The most widely consumed snacks by Indians are Namkeens or ‘salted munchies’. The word Namkeen is derived from the Hindi word ‘namak’ which means salt. Be it with a cup of tea or a glass of milk or even a cold beverage on a hot sunny day, these namkeen products have somehow found their way into every Indian household. Since Indians are known worldwide for their piquant food habits, the fact that the Snacks industry in India is huge is no surprise. Some 300 kinds of savories sell here and the overall snack product market is estimated at Rs. 25,000 crore.
Traditionally, snacks used to be made at home by family members and loosely sold in small local grocery shops. Now most of the popular snacks in India are available in vacuum sealed packets. They are made from the choicest of ingredients keeping in the mind the growing health concerns of the urban Indian population. The following list briefly describes the most widely consumed traditional snacks or ‘namkeens’ in India:
Bhel Puri – A savory Indian snack made out of puffed rice, onions, tomatoes, chillis and a tangy tamarindA popular snack in the beaches of Mumbai.
Aloo Bhujia– Spicy fried short noodle shaped Indian snack made from potatoes, gram flour, lentil flour, salt, red chili, black pepper, cardamom, cloves, groundnut oil, etc. It is considered to be the most popular Indian snack.
Bikaneri Bhujia– A famous crisp snack prepared by using besan (gram flour) and spices, originating from, Bikaner, a town in the western state of Rajasthan. Its other ingredients include dal, salt, red chili, black pepper, cardamom, cloves and groundnut oil.
India-Mix/Chanachur- Known by different names in different states, Chanachur is a variable mixture of spicy dried ingredients, such as fried lentils, peanuts, chickpeas, corn, flaked rice, fried onion and curry leaves.
Deep-Fried Bananas/Banana Chips- A popular snack from Southern India, it consists of dried slices of banana, either covered in sugar/honey (for sweet taste) or spices (salty taste) and fried in oil.
Kachori – It is a round flattened ball made of fine flour filled with a stuffing of baked mixture of yellow moong dal or urad dal, besan (gram flour), black pepper, red chili powder, salt and other spices. It is very popular is most Indian states.
The major manufacturers in the Indian snack market are Haldiram and PepsiCo’s Frito Lay-India. Haldiram is the only national player supplying in each of the 28 states in India and has a market share of 41.1%. It is followed by Frito-Lay, which has a market share of approximately 10%. This clearly shows the market dominance of Haldiram.
DFM Foods – DFM Foods Ltd. is one of the popular Snacks manufacturing companies in India, providing healthy packaged snacks. The company is in the business of manufacturing, selling and marketing of packaged snack foods and has been a leader in their space for over 25 years. The company’s flagship product CRAX (Corn-rings) has been popular among kids for many decades now and continue be a hot favorite even today. Besides that, DMF also produces a variety of high-quality Indian namkeens at moderate prices.
For more details about traditional Indian namkeen please visit the link here: http://www.dfmfoods.com/products-namkeen.html